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Top 4 Tips to Conducting a Successful Weight Loss Challenge
Our annual Spring Makeover Challenge (weight loss challenge) launched last week. All of our personal trainers recruit members for their team. The trainer’s teams compete against each other to see who...
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Effective Marketing & Programming for Clubs & Studios
Not every business has the budget of a large fitness chain. I have written MANY blogs/articles, hosted webinars and conducted trainings on how small fitness businesses and fitness departments can use...
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We Are Doing a Happy Dance!
Here in Washington State all fitness facilities were forced to close when our COVID numbers increased. We worked diligently with the Washington Fitness Alliance to explain why we should remain open. In...
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Highlight Current Clients – Inspire New Clients
2020 has been a tough year for many fitness businesses, but many of us are finding ways to continue to help our clients stay healthy and strong. Here at Northwest Personal Training we wanted to...
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6 Ways to Keep Clients Motivated
Gyms, yoga studios and pools are closed or slowly reopening. Running and Triathlon races cancelled. It is easy to understand why clients may start to lose their motivation to workout. As fitness...
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Exercise Tools Clients Have At Home
Since our training studio has been closed for nearly a month due to COVID-19, I’ve been teaching a lot of virtual online classes and training sessions. It has definitely proven that you can train...
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Help Clients Reduce Stress With Exercise
People are very stressed out right now with the Coronovirus pandemic. People are worried about getting sick and/or infecting someone else. In addition, your fitness business is likely struggling to...
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Take Group Training Virtual!
Fitness Professionals across the globe are scrambling to keep their businesses afloat while so many are staying home. The good news is that you can go virtual and your clients will thank you! We have...
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Racing Events: Get Involved. Get Clients
Hosting a racing event is an excellent way to get new clients walking through your doors and keep current clients motivated and engaged with your business. Start out by hosting a fun run that starts...
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Clients Will Love You and Exercise – Try This!
Do you know what our biggest problem is? It is probably your biggest problem too. THE MAJORITY OF PEOPLE DO NOT LIKE TO EXERCISE! The biggest problem working in the fitness industry is that we are...
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Cancellations Without Stress – 4 Simple Steps
Cancellation policies can be tricky, but with the correct approach they don’t have to mean lost revenue and they don’t have to mean upset clients. The following simple steps help us avoid most of the...
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Use Strength To Gain & Keep Clients
Sometimes clients need to be reminded of how important it is that strength train…. and hopefully….start/continue training with you! Try sending them this article I wrote for our local paper. Remind...
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Commitment. Results. Retention.
It is clear that the road to retaining clients is all about results! When clients are seeing results they are more likely to stick around. In order to see results….a big commitment needs to be made (by...
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Offer These Top 2019 Fitness Trends?
The American College of Medicine recently released a report of the Top New Fitness Trends for 2019. Do you offer these options for your clients/members? Our clients are looking for variety, quality...
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Keep The Clients You Have
Last week we discussed the importance of reaching productivity goals and we gave you lots of ideas on how to do that. This week I would like to give you THE BEST way to hit productivity goals and keep...
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4 Reasons YOU Should Teach Group Training
Group Training sounds like a smart idea on paper, but how do you structure programs and sessions for a group of people with all different fitness levels, needs and goals? And what results can clients...
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Barefoot Clients? Recommend This…..
Barefoot running has become very popular. Do you have clients that have tried it? Do you recommend barefoot running? While I believe in the importance of strengthening our feet and letting our toes...
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Get More Clients – Get Them Ready For Summer
Fit pros! This is the time of year your clients start thinking about getting in shape for summer and often get a boost of energy with the longer days so…that means NOW is an amazing time to reach out...
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Strong Retention From Simple Actions
As fitness business managers and owners we know that having a solid internal marketing strategy in place (including a solid referral program) is one of the best ways to keep our current clients...
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Host Events: Get & Keep More Clients
We always have lots of fun events, adventures and clinics for our clients to sign up for. Some of them are free clinics and some are events and adventures that our clients pay for. All of these events...
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